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Cover: BusinessWeek/Thailand

DISTRIBUTION DETAILS
  • Avg. Circulation: 15,000
  • Frequency: 12x a year
  • Distribution:
  Bangkok 85%
  Chang Mai, Chang Rai, Pattaya, Hat Yai, Phuket, and Krabi 15%

CONTACT
Christina Lee
Asia Managing Director
30 Cecil Street
Prudential Tower
#13-00
Singapore 049712
Phone: +65 (6530) 6441
christina_lee@businessweek.com


Editorial calendar
is subject to change.


Ad close is three weeks
prior to on-sale date.

International Edition

Thailand

Launched in August 2007, BusinessWeek Thailand is published in conjunction with Bangkokstation Network. The monthly edition provides insightful coverage and commentary for the business professional in this key emerging market. Editorial content comes from BusinessWeek Global Edition as wellas local editorial developed by Bangkokstation Network’s journalists.

RATE BASE: 15,000 4-Color
Full page $2,970
2/3 page $2,020
1/2 page $1,520
1/3 page $1,050
1/4 page $775
2nd cover $3,540
3rd cover $3,370
4th cover $3,710
Center spread $6,410
Double page spread $5,400

Marketplace (Classified) 4-Color
1/4 page $760
1/8 page $420
1/16 page $220
*All rates are in US dollars.

Positioning: When special positions available, a 15% surcharge applies.




Thailand Editorial Calendar
Editorial calendar is subject to change.
Ad close is three weeks prior to on-sale date.

Issue Date Editorial Feature On Sale
January Where to Invest in Thailand in 2008 12/29/07
February The Changing Face of Advertising* 2/5
March Future of Technology* 3/5
April Most Powerful Business People You've Never Heard Of*
BusinessWeek 50*
4/5
May Most Innovative Companies* 5/5
June The 25 Best Performers in Thailand 2008 6/5
July Future of Technology: IT100*
Hot Growth Companies*
7/5
August Industrial Design Awards* 8/5
September Future of Technology* 9/5
October BusinessWeek 50 Asia* 10/6
November Best Global Brands*
The Power 100: The Most Powerful People in Sports*
11/5
December Future of Technology* 12/5
January 2009 Where to Invest in Thailand in 2009 12/29

*BusinessWeek Global Edition Special Editorial Report or BusinessWeek.com web report.

Send insertion orders and advertising material to:

Christina Lee
Asia Managing Director
30 Cecil Street
Prudential Tower
#13-00
Singapore 049712
Telephone: +65 (6530) 6441
christina_lee@businessweek.com




MEASUREMENTS
Size of
Advertising Units
Trim Size (HxW)
1 page 266mm x 200mm
Double page spread 266mm x 400mm
2/3 page (vertical) 266mm x 125mm
2/3 page (horizontal) 166mm x 200mm
1/2 page (vertical) 266mm x 100mm
1/2 page (horizontal) 132mm x 200mm
1/3 page (vertical) 266mm x 61mm
1/3 page (horizontal) 83mm x 200mm
Bleed: Add 6mm to height and width.

PRODUCTION SPECIFICATIONS
Advertisements will be accepted in EPS, TIFF or JPEG format
(300 dpi resolution) using all the major programs including 
Adobe Photoshop, Illustrator, InDesign and PageMaker.


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