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Cover: BusinessWeek/China

DISTRIBUTION DETAILS
  • Avg. Circulation: 150,000
  • Frequency: 14x a year
  • Distribution:
  Northeast
(Beijing, Tianjing, Taiyuan, Shijiazhuang, and Shenyang)
30%
  Northwest
(Xi'an, Yinchuan, and Wulumuqi)
1%
  Southeast
(Guangzhou, Zhuhai, Xiamen, Shenzhen, Nanning, and Haikou)
28%
  Southwest
(Guiyang, Kunming, Chengdu, and Chongqing)
5%
  Central China
(Shanghai, Nanjing, Hangzhou, Nanchang, Jinan, Zhengzhou, and Changsha)
36%

CONTACT
Christina Lee
Asia Managing Director
30 Cecil Street
Prudential Tower
#13-00
Singapore 049712
Phone: +65 (6530) 6441
christina_lee@businessweek.com


Editorial calendar
is subject to change.


Ad close is three weeks
prior to on-sale date.

International Edition

China

Launched in October 1986, BusinessWeek/China is published in collaboration with China Commerce and Trade Press (CCTP), an affiliated agency of China's Ministry of Commerce (MOFCOM). Editorial content in the magazine comes from BusinessWeek Global Edition and includes localized editorial material. BusinessWeek/China, the only business publication licensed to sell on newsstands in China, is distributed in 32 provinces and cities around the country.

RATE BASE: 150,000 B&W B&W+
1 Spot
4-Color
1 page US$11,700 $15,200 $17,300
2/3 page $8,700 $11,400 $13,100
1/2 page $7,200 $9,500 $10,800
1/3 page $4,700 $6,100 $6,900
1/6 page
$3,900
*All rates are in US dollars.

Premium Charges
Bleed:
add 15%
Premium Charges:
Add 15% for inside front cover spread, 4th cover, and adjacency to Table of Contents. Add 10% for inside 3rd cover. Add 12% for first DPS after inside front cover.


PRODUCTION SPECIFICATIONS

Digital format only -- PDF/X-1a:2001 is the preferred file format. Do not submit application files and native files (QuarkXPress, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, etc.) which by themselves are not predictable.

All bleed ads include 1/8" (3.175mm) bleed on all four sides

Final Trim: 7 7/8" x 10 1/2"

Live Matter Safety:
1/4" (6mm) top & bottom
7/16" (11mm) left & right
1/8" (3mm) spread gutter safety = 1/16" (1.5mm) on each side

Please note: Headlines across gutter should be set so that words, rather than letters, are split



China Editorial Calendar
Editorial calendar is subject to change.
Ad close is three weeks prior to on-sale date.

Issue Date Editorial Feature On Sale
January Philanthropy*
Architecture Awards*
1/1
FebruaryInvestment Outlook* 2/1
March The Changing Face of Advertising*3/1
April Economics of the Olympics
Future of Technology*
Top 25 Customer Service Champions*
Best Undergrad B-Schools*
4/1
MayMost Powerful Business People You've Never Heard Of*
BusinessWeek 50: High-Performance Companies*
5/1
JuneAuto Report
Most Innovative Companies*
6/1
July Future of Technology: IT100*
Hot Growth Companies*
7/1
August IN: Inside Innovation*8/1
September Innovation & Design: Industrial Design Awards*
Best Global Brands (w/Interbrand)*
9/1
OctoberInnovation and Technology 10/1
Oct. 15 Future of Technology*
IN: Inside Innovation
10/15
November Best Places to Launch a Career*
Design Schools*
11/1
December How to Build Brands in China 12/1
Dec. 15 The Best B-Schools* 12/15

*BusinessWeek Global Edition Special Editorial Report or BusinessWeek.com web report.


Send insertion orders and advertising material to:

Christina Lee
Asia Managing Director
30 Cecil Street
Prudential Tower
#13-00
Singapore 049712
Telephone: +65 (6530) 6441
christina_lee@businessweek.com


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