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C-Team Survey Wave VIII
TOP 5 TECH GOALS
| 1. | Improve network and data security | |
| 2. | Improve utilization of company's existing technologies | |
| 3. | Build e-business infrastructure to deliver better customer service and reduce costs | |
| 4. | Upgrade infrastructure and bandwidth | |
| 5. | Upgrade hardware and/or software |
ABOUT THE C-TEAM STUDY
Topics and trends covered include:
- Business and tech goals
- Budgets and spending outlook
- Tech implementation changes
- Implementation of business intelligence/analytic applications
C-level executives embrace
tech more closely.
tech more closely.
BusinessWeek Research Services reveals greater interest and participation among CXOs in their companies' tech decisions and increased focus on reaching new customers rather than controlling costs.
Research highlights include:
- Stronger commitment to growth: reaching new customers supercedes controlling costs
- Higher IT spending: nearly 50% plan to invest more over last year but only in technology's "sure bets"
- Greater involvement in tech decision making: CXOs have become more hands-on in corporate IT decisions and more discriminating
- Interest in creating data-driven organizations: drive business intelligence to all layers of management is priority
- Securing infrastructure still top tech goal: more focused on efficiency and getting the most out of existing technology over last year
Methodology
Since May 2001, BusinessWeek Research Services has surveyed C-level executives on the use and
value of information technology in their businesses. Samples are selected from the BusinessWeek
Market Advisory Board, composed of BusinessWeek Magazine subscribers and businessweek.com
registrants. 350 surveys were completed by C-level executives, primarily from large companies
(1,000+ employees) for each wave.
For more information please contact:
Chris Rogers
Director, Primary Research
chris_rogers@businessweek.com
212-512-2879
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