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BUSINESSWEEK RESEARCH SERVICES

Get closer to your customers and prospects.
BusinessWeek Research Services delivers unparalleled insight into the needs of your key customers and prospects. As a full-service custom research department, we deliver the knowledge you need to make smarter marketing decisions and maximize your opportunities.

Develop a deeper understanding of your key customers — senior executives, decision makers, and affluent consumers — through our proprietary online panel of BusinessWeek subscribers and online registrants.

Research Services From Start to Finish:
  • Define target audience
  • Methodology development (qualitative/quantitative)
  • Design survey
  • Survey and database development
  • Invite participants and collect data
  • Analyze results and consult with client
  • Release results publicly

Leverage your research for powerful results.
BusinessWeek Research Services make your research results work even harder for you by creating marketing programs to promote your findings among your target audience.

Marketing Communications Leverage Research:
  • White papers
  • Podcasts
  • Webcasts
  • Special advertising sections
  • Knowledge centers
  • Sales and marketing materials
  • Press releases
  • Online videos

Learn more by downloading our brochure.

For more information please contact:
Chris Rogers
Director, Primary Research
chris_rogers@businessweek.com
212-512-2879


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